The rise in content creation be it for a blog or a social media page and the need to optimize this content for greater results have seen bloggers and social media page managers with added responsibilities.
To fulfill its obligations content automation tools like Contentstudio have made it even easier to achieve their aim.
Developers are constantly on the lookout for ways to manage content more efficiently and these have caused a spring up of different social media automation apps in the market.
It is a blessing as well as a challenge for buyers. A blessing because they have varieties of these tools to pick from and a challenge because it leaves customers more confused about the best to choose.
It is for that reason that this article wishes to guide customers on one of the best content management tools available in the market today.
This review offers a guide on ContenStudio; its use, features, pricing, strengths as well and limitations.
ContentStudio Overview
ContentStudio is a cloud-based software for the management of social media content and other websites/blog content.
They are automated and integrate various social media accounts from a geographical location.
It solves the issues with small and medium-scale businesses and helps them be managed more efficiently.
Some automated functions it offers users include; account management (multiple), shared login details, publishing, content management, and social media analytics.
Suggestive composer tools are built-in to allow customized content creation for blog or marketing purposes.
The inbuilt composer tools can give publishers suggestive trending words and content that is search engine optimized.
Not only that, but it also comes with an editorial calendar tool that gives users the leverage to set up and plan their campaigns, targets, market reviews, and publish content at a sitting.
ContentStudio software also has integrated solution support and allows third-party applications for greater functionality.
Services can either be accessed on a monthly or annual basis as subscribed. Customer care is available by a live phone call or via email.
How to Use ContentStudio
It is quite easy to set up ContentStudio. Here is a brief on how to use ContentStudio.
App Account Creation
Other than the desktop version of the ContentStudio, which allows them to be used on PCs, there is also the app version that is compatible with mobile phones, both for Andriod and IOS mobile devices.
Every other function that can be carried out on a desktop can equally be managed through mobile app devices.
However, one must have to download the app from an app store and install it. You would want to be sure that your device is compatible with the app.
After installing, log in with the necessary details if you already have an account, but if not, then create one by entering the required details on the sign-up page.
When done, you can start enjoying all content studio features, as long as you’re subscribed.
Connecting Social Media Accounts
With the content studio, several accounts can be managed with more ease. All one needs is to add all social media in the created workplace.
When users want to publish, they can select any account of choice to use for the publishing.
On the dashboard, select publish and then choose the account on which the content is to be posted. Go through the content one more time and after making all necessary corrections, hit the publish button, and done!
Set Up Workspaces
An incredible feature of ContentStudio is its workspace. One can set up a particular business social media account without the need for a scheduling tool for other business social media accounts.
Workspace becomes useful especially when managing multiple business brands or social media accounts for clients without mistaking one for the other.
Integrations
ContentStudio also allows various accounts and other third-party tools to be integrated to give users a more dynamic and efficient cloud-based platform to manage all content, schedules, and expectations.
Tools that can be integrated include; content spinners, Feedly, pockets, Replug, and link shorteners.
Who is ContentStudio For?
ContentStudio is built to meet the needs and expectations of;
Social Media Managers
For this set of individuals, find it handy in managing multiple accounts.
Other than an automation tool like ContentStudio, it would be very difficult or impossible to effectively manage the different accounts, and their often hard to crack login details.
With ContentStudio, managers can quickly click into one account to manage the views of customers/comments or post content after switching from another account.
The login details are automatically stored after the first login and accounts are switched without necessarily providing the details again.
Business Owners and Creators
There could be no better tool to help small and medium business owners and sometimes even the bigger businesses effectively manage their brand’s image through content creation, scheduling, and publishing as ContentStudio.
Business creators are not left out as it comes in handy to them in a couple of ways, from marketing to other important analyses.
Features of ContentStudio
Content Discovery
ContentStudio allows users to find trending topics and content for just about any topic or market niche.
Its discovery engine searches through the vast web pages and other customized sources to bring hot topics that are most talked about with keywords to help content creators create SEO content for the market.
Influencer Discovery
For brand and political influencers, ContentStudio offers the best demographic data that are useful for a tailored campaign to bring the desired brand, product, or idea to its audiences.
Content Curation
This is one feature that takes a mountain load of work off bloggers’ and publishers’ backs.
It allows bloggers and content curators to easily compose original content coupled with other tools to bring about SEO content prepared for a market.
Content Automation
ContentStudio also comes with templates that show step-by-step content creation strategy which makes content creation quick and easy. There is also an advanced tool to help find and set out content for a particular niche
Content Planner
Content workflow can be streamlined through collaboration with other team players.
With ContentStudio, users can make adequate plans and schedule content for multiple marketing channels at a spot. And equally managing strategies and content.
Analytics
ContentStudio also comes with analytic tools to feed business owners, managers, creators, and even publishers with updated data to help them make informed decisions.
With this, they can improve sales or viewership on their social media pages.
Chrome Extension
The ContentStudio software can be integrated with the good Chrome browser as an extension.
ContentStudio Pricing – How Much Does It Cost?
The price one pays is according to the plan one chooses. There are different subscription plans for various interests and their unique features. The plans include;
Pro; this plan has ten features and it costs $49 monthly to subscribe.
Small; subscribers can enjoy ten different features with improved offers to the Pro. It costs $99 monthly to subscribe to the Small plan.
Medium; in this plan, subscribers would enjoy a similar feature as the first two above but with more leverages to the Small and Pro. To use Medium, the subscriber would have to pay $199 monthly.
Large; this is the maximum plan to have if users must enjoy exceptional benefits from ContentStudio. It allows features as the previous with even greater leverages. And it would cost subscribers $299 to access this plan monthly.
Pros and Cons
Let’s dig into their pros and cons.
Pros
There are several advantages that a ContentStudio has over other software of its kind and they are;
Affiliate Programs; there are awesome tools like the ContentStudio out there but their lack of an affiliate program that would allow user-pay if interest gives ContentStudio an edge over them. ContenStudio offers a 30% discount on its affiliate programs.
Content Discovery; another advantage that ContentStudio scores over other tools in its category is that it offers users the ease to find useful and updated content from the web and or customized sources.
Workspaces; when it comes to managing multiple brands’ accounts in a most organized way, ContentStudio has no rival. With it, an individual workspace can be created for various brands, hitch-free.
Apps; mobile phones offer greater flexibility to carry out online functions wherever one may.
With the App version of ContentStudio, users can enjoy just the same features as they would on their PCs. The thing is not quite common with other tools of the kind and that’s a plus for ContentStudio.
Cons
Some of the drawbacks of the ContentStudio include;
Expensive; subscribing to the content studio plan is on the very high side which is discouraging. Even its lesser plans come with very limited benefits. This is a drawback for ContentStudio compared to others.
No search bar on the Blog; to navigate blogs more effectively search bars are often integrated but this feature is missing for the ContentStudio. The lack of a search bar is another drawback for ContentStudio.
Alternatives and Competitors
Although ContentStudio of performing very well in the market it has fierce competitors which are;
ContentCal
ContentCal is yet another cloud-based software that offers individual and business tools to plan, create, schedule, collaborate, and publish content.
It allows multiple accounts to be centralized in a single place and helps streamline the approval process.
Its key features include; automated content publishing, multiple account management, analytics, integration audio file management, and scheduling.
Pros
- Affordable
- It has a free plan and can be accessed without a subscription
- Subscription begins from $17 monthly
Cons
- There is no support for additional social media platforms
- A tiered model that allows customers to pay more to get support
Planable
It is another tool just like ContentStudio which allows to create social media marketing campaigns and give feedback. It offers solutions to freelancers, marketing businesses, and media agencies.
Planable features include; multiple account management, content scheduling, and automated publishing. It has both free access and paid. The paid access which comes with a premium tool goes for $9 monthly
Pros
- Ease of use
- Has free access
- Reasonable price
Cons
- Do not have content discovery features
- It poses a challenge sometimes when editing content
Do I recommend ContentStudio?
ContentStudio may have some drawbacks but that cannot be because of the host of other very useful benefits that it offers.
As such, we recommend it to those willing to use it to manage and optimize their online businesses.
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