It can be hard to stay on top of the ever-changing world of content planning. It feels like new tools are coming out every day!
The good news is that these tools are also helping make content marketing easier for companies by streamlining their processes and giving them a better idea of what their audience wants.
In this blog post, we’ll take a look at 9 of the best content planning tools in 2021.
What is a Content Planner?
A content planner is an application that helps you create a content plan for your blog and marketing channels.
An excellent example of this would be Google Analytics Content Planner, which can help you create a new campaign or update an existing one by telling you what the best types of posts are in terms of engagement on your site.
But content planners can do more than that; an average content planner should be able to :
– Help you create and execute a content marketing strategy
– Identify what your audience is interested in
– Generate ideas for topics to cover on your blog or in other types of content.
A good quality, reliable content planner, can make all the difference when you’re struggling against writer’s block!
Why Should You Use a Content Planner?
Content planning is essential for all brands looking to market on social media or grow their blog traffic.
It can be hard to manage your content marketing strategy and know what kind of posts will get the most engagement without a tool like Google Analytics Content Planner, which helps by telling you how well particular types of posts perform with your audience.
A content planner helps you beat writer’s block by generating ideas for topics to cover on your blog or in other types of content.
It also saves you a lot of time because it does the work for you! You can create new campaigns and update existing ones without wasting hours trying to develop something that will engage your audience.
Best Content Planning Tools in 2021
ContentCal.com is a content planning tool that helps you create your blog calendar in one central location, and You can access it on any device!
The best part about Content Cal? It shows you what posts are most popular with your audience and what topics they’re interested in.
Content Cal also has a library of templates for different types of content so that you don’t have to start from scratch when it comes time to plan out your blog post calendar!
You can even set up automation rules if you want ContentCal.com to
Asana is a project management tool that can help you stay on top of your content marketing strategy.
You can use Asana to set up tasks each week and keep track of what’s due when with their smart calendar.
If you want to use the app in conjunction with Google Calendar, it will automatically sync your work.
Asana has a content calendar that can help you map out your content plan, and it will let you know when you should publish specific posts.
It also has a library of templates that can make writing blog posts for different platforms easier!
#3: Google Calendar
Google Calendar is an excellent tool for content marketing because it’s free and easy to use.
You can sync your Google account with other apps like Asana, or you can keep track of what needs doing in the built-in calendar feature on its own!
The best part about Google Calendar? It shows you how busy you are.
Airtable is a powerful app that can help you organize your content planning with its intuitive design.
You can create different spreadsheet tables to work on specific projects, like blog posts or marketing campaigns.
Each table has its tab at the bottom of the screen for easy navigation so that you don’t have to scroll up and down/
MarketMuse is a content planning tool that helps you develop ideas for blog posts and other types of content.
You can use Market Muse to search through millions of topics, images, videos, and even articles so that your readers will be more likely to find what they’re looking for on their first visit!
If you’re looking for a content planning tool that will show you the most popular phrases in your industry, then SurferSEO is an app to check out.
SurferSEO can help with keyword research and suggest topics based on what’s currently trending in your niche or industry – it has so many features that are perfect for any size.
It helps you optimize your content to make sure it’s not just what you want but also your audience.
An excellent tool to add to your toolbox!
Frase.io is a content marketing template library that you can use to create different types of content with ease!
You can search for templates based on keywords, type (like a blog post or video), and more categories so that it’s easy to find what you need.
Like Surfer SEO, Frase helps you come up with ideas for content based on what’s popular in your industry, and it also enables you to choose the best keywords to optimize!